Who are we kidding? Membership can’t be boiled down to a single transaction – it’s an ongoing experience. The only way to get and keep members in today’s marketplace is to manage that experience.
You’ll find out how to do that at this fast moving, interactive session. Here is what you’ll take away-and USE- from this program:
- methods for mastering the three keys to membership success: member-centric marketing techniques; reducing the “hassle factor” for members; and member experiences that insure renewals
- clearer value messages for members and prospects
- checklists to help you identify and narrow the gaps in your recruitment and retention efforts
- methods for measuring success of your efforts
Professional Speaker, Mark Levin (CAE, CSP) specializes in membership development, volunteer leadership training and staff development for associations and non-profit organizations around the world.