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Membership Development:
101 Ways to Get and Keep Your
Members (Audio Tapes)

Tape One:

The Importance of Membership;
The Membership Team and Benefits of Joining

Tape Two:

Identifying and Qualifying Prospects;
Overcoming Objections

Tape Three:

Effective Cover Letters;
Direct Mail Programs

Tape Four:

Telemarketing and Other Recruitment Methods;
Using Members in Membership;
Membership Campaigns

Tape Five:

5 Steps to Higher Retention;
101 Retention Ideas

Tape Six:

101 Retention Ideas continued;
Putting It All Together